The Sound Doctrine, a leading blog site, first to publish the results of JUMP Music Video Awards 2017.

UK singer-songwriter Sharlene Monique did the unthinkable at the JUMP Music Video Awards by picking up three of the top prizes.

The Sound Doctrine’s founder Jermaine Dallas presented the artist with her first award of the evening for Best UK Solo Female Video. She also went on to claim gongs for Best Inspirational Video and the biggest award of the night for Best Overall Video. All prizes were for the video to Sharlene Monique’s empowering track You.

Sharlene’s triple win equals the feat accomplished last year by Bobby Bovell who cleaned up thanks to his video for the song Love Love. Bobby returned this year to perform the track that helped him win the awards, as well as reggae song Rosie.

Another one of the big winners was super-producer and recording artist Ian Copeland-Green. who won two awards for the video to his track Better Than Good, which features Gyamma.

In an enjoyable evening, which took place at City Gates in Ilford, there were some surprises. High flying rapper Triple O was nominated for three awards but left empty handed. But it did open the door for some new names to enter the spotlight.

Manchester’s Crown Freedom, for example, picked up the award for Best Hip Hop/Rap Video. Crown Freedom is active locally through outreach work in prisons and elsewhere in the community. This could be one of the moments that propels him to the national stage.

The Sound Doctrine sponsored the Best International Video award. The hotly contested category was won by Christon Gray. The Best Rock Video made its debut this year, with the Paul Mirfin Band winning the award for their track The Fighter. Other winners included Minister Taf, Nkay, The Reapers Choir, PCF Choir, and Gladesmore School.

But what awards ceremony would be complete without some musical performances? Attendees to the event were treated to a diverse of live artists including Sam Moore, Andrew Bello, and Evand Ogboi, as well as the aforementioned Bobby Bovell. Dance troupe ACHIM graced the stage a couple of times, and the evening was capped by an electric duo of songs from legendary choir IDMC.


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